3 page white paper

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Managing Technology at Genex Fuels

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Text p333: THE BOOK IS IT Strategy: Issues and Practices, 3rd Edition, James McKeen and Heather Smith, Pearson Publishing.


3 page white paper response addressing the following:

Section 1

A. Set the problem statement and key stakeholders

B. Perform data-driven root cause analysis, point to external references as needed

C. Question 1 from book – What evidence is the CEO using to suggest that Genex is not using technology competitively?

D. Question 2 from book – Did Devlin need to hire Sandy?

Section 2

A. Devise a strategy to successfully implement enterprise wide systems at Genex.

B. Include/show the business case and frame this proposal to the CEO and CIO so that they can make a decision.


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