Product and Market Identification (only 200 words answer)
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see the attached file for more information about the selected business, product, and service. Use the selected business and service’s name within the answer.
Write a 700-word paper in which you:
- Identify the product or service (What are you selling?)
- Determine potential target markets (Who is buying your product or service?)
- Analyze the competitive advantage for the product/service related to current consumer buying trends. (What makes you different? Why would a consumer choose your product vs. the competitors?)
- Assess the existing marketing communications for the product/service. (How is the product/service currently promoted?)
- Conclusion (MY PART to Complete) Only 200 words answer
Format your paper consistent with APA guidelines. Minimum 3 references are required.
Use in-text citations in the paper according to the references used.