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Writing Assignment 2 Start Assignment Short Analytical Report You may complete this assignment individually or with a partner. If you wish to complete the assignment in a team, please send me your partner’s name and wait to hear back from me before submitting your report (I need to change some settings in Canvas). The purpose of analytical reports is to analyze, to understand, or to explain—to think through a problem or an opportunity and explain how it affects an organization and how the organization should respond. In many cases, you’ll also be expected to make a recommendation based on your analysis. Objective Write a brief report outlining a set of recommendations for an organization (i.e., business, school, etc.). Your report may address any problem (perhaps one you’re currently experiencing) that interests you; here are just a few examples Given the current labor shortage, how can we attract employees to our business? Our costs are increasing due to inflation. How can we raise prices without losing customers? What are the most effective methods for managing a hybrid workforce? What are the best practices for leading an effective and efficient virtual meeting? Because the report is short, focus on those recommendations you feel are most important. Research Methods Your report should reference at least three (3) information sources that support your recommendations. Incorporate any of the following sources in your research: Library databases: Click the “Library Resources” link in the course navigation menu to access the resources of the Massasoit Library. Online searches: You may also conduct research online (e.g., Google), but use this checklist to evaluate the credibility of your sources before referencing them in your report. If you find a good article that’s behind a paywall, check to see if it’s available in the library databases. Interviews: You may choose to interview someone with expertise related to the topic of your report. Organization and Format Using the direct approach, present your recommendations using the following steps (adapted from p. 264 of the textbook): Establish the need for action by briefly describing the problem or opportunity in the introduction. Assume you’re preparing the report for a specific organization, and make up any details you need to establish the context (organization, audience, etc.). Announce the recommendations concisely and with action verbs. Briefly introduce the benefits that can be achieved if the recommendations are adopted, along with any potential risks. List the recommendations required to achieve the benefit, using action verbs for emphasis. The actions you want your readers to take become the main subdivisions of your report. Explain each recommendation more fully, giving details on procedures and benefits; if necessary, also explain how risks can be minimized. Briefly summarize your recommendations. Organize your report using the following (or similar) structure: Introduction: Steps 1 and 2 Benefits and Risks: Step 3 Recommendations: Steps 4 and 5. Under the main heading, include subheadings for each recommendation. This section should be the longest of your report. Summary: Step 6 References Your report should be 3–4 pages in length using 12-point font, double-spacing, and one-inch margins.  Cite a minimum of three (3) sources using APA style (see Appendix B in the textbook for additional APA resources). Your report does not have to be in APA format—only your in-text citations and references do.
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Super Bowl Analysis Discussion No unread replies.No replies. Top 10 Super Bowl Commercials 2015 Best / Top 10 des meilleurs moments du Super Bowl commercial 2015Links to an external site. Watch the attached youtube video with Super Bowl commercials. Chose ONE, and make a comment below analyzing the commercial in terms of: 1) Use of Aristotle’s Appeals (ethos, logos pathos). See this website Links to an external site.for help. Choose ONE appeal to focus on. 2) Carlyn Kohs-Campbell Rhetorical Purposes Read the article below, and choose ONE purpose to focus on: A Rhetorical Perspective by Karlyn Kohrs Campbell.pdfDownload A Rhetorical Perspective by Karlyn Kohrs Campbell.pdf                  Creating Virtual Experience                  Altering Perception                  Explaining                  Formulating Belief                   Initiating Action                   Maintaining Action 3) The time and place in which the commercial aired.  4) Intended Audience After you have made your comment, respond to ONE of your fellow student’s comments. Try to respond to someone who has not yet received a reply. Your response should be at least three sentences, and it should refer to their comments.  
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Checklist Evaluating the Credibility of Web Documents: Let the Reader Beware Evaluating a website’s credibility requires critical thinking and a good eye. Savvy web users start the evaluation process by thinking about how they found the site in the first place. They may have accessed the site from the results page of a search engine or by following a link from a reputable site. Perhaps the site was recommended by a friend, which would add credibility. The processes for finding web information may vary, but the reader alone is responsible for determining the validity, truthfulness, and integrity of that information. Because anyone with a computer and an Internet connection can publish on the web, the reader must beware and wisely question all web content. Unlike the content of journals, magazines, and newspapers found in research-oriented libraries, the content of most websites has not been reviewed by skilled editors. Some web pages do not show authorship, credentials, or sponsoring organizations. The content cannot be verified. These sites have low credibility. As a frequent web user, you must learn to critically examine web information for credibility. The following checklist of questions about authorship, publisher or sponsor, currency, content quality, and accuracy and organization will help you critically assess the validity of web information. Authorship Who authored this page or article? Are the author’s credentials easily found? If not, check the author’s credentials online. Is the author affiliated with a reputable organization? Is the author’s contact information, such as an email address, easily found? Are the About page and the Contact page easy to spot? Tip: Use lateral reading Links to an external site.to learn more about the author. Publisher or Sponsor What organization publishes or sponsors this web page? Is the publisher reputable? What domain is used in the URL? The domain name gives clues about who published the document (e.g., .com, .org, .edu, .gov, .net). Is the site published or sponsored in another country? Look for a two-letter code in the URL: .uk, .au, .br, .hu, .mx, .ca, .in. Currency When was the web page published or last updated? Readers expect this information at the bottom of the page. Is this a website that requires current, updated information (e.g., science, medicine, current events)? Are all links on this web page current and working? Broken links are red flags. Content Quality What is the purpose of the web page? For example, does the page entertain, inform, persuade, sell, or express satire? Who is the intended audience of the page, based on its content, tone, and style? Do you see evidence of bias, and does the author acknowledge the bias? Does the site link to other reputable sites? Do those sites in turn link back to the site in question? Does the page contain distracting graphics or fill the screen with unwanted ads and pop-ups? Is the website secure? Accuracy and Organization Does the information appear to be well researched? If the site contains statistics and facts, are sources, dates, and/ or citations provided? Is the information well organized with main points clearly presented? Is the site well designed and easy to navigate? Good design adds credibility. Does the page have broken links or graphics that don’t load? Are the graphics appropriately placed and clearly labeled? Does the site have spelling, grammar, or usage errors? Careless errors are red flags.

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